Kathryn M. Ferrell

Director of Event Marketing Chicago
Contact Info

Summary

As Director of Event Marketing, Kathryn plays a pivotal role in enhancing the firm’s brand through strategic planning, execution, and oversight of event marketing initiatives firmwide. Kathryn works alongside the marketing and business development team and is responsible for shaping Taft’s event strategy across all markets, ensuring alignment with firm objectives, driving engagement, and fostering client relationships through impactful event and webinar experiences.

Through her position, Kathryn ensures Taft’s brand is upheld in a cohesive manner in over 100 events firmwide. Additionally, Kathryn oversees the planning and execution of firm signature events and Chicago-based events, working collaboratively with firm leadership and marketing teams to ensure cohesive event experiences. Kathryn brings to her role over ten years of event marketing experience and is well-versed in facilitating the administration, planning, and execution of operations and event functions.

Kathryn earned her bachelor’s degree in arts management from Indiana University.

Education

  • Indiana University - Bloomington (2013)

    B.S. – Arts Management

Professional Affiliations

  • Legal Marketing Association

    Member

  • Meeting Planners International

    Member